Lead Forensics works by tracking the IP addresses of visitors to a company’s website, and then using that information to tell you the names of the companies where your visitors work.
Then, it’s up to your sales team to contact people at the company to determine who might be interested in your offering.
Sounds like a pain, doesn’t it? Imagine your sales team calling through the different people at a company hoping to figure out who it was that visited your website without asking.
Fortunately, there’s an alternative.
LeadPost uses probabilistic and deterministic methods to tell you the names, email addresses, mailing addresses, and company names of your website visitors.