LeadPost Blog

eCommerce marketing strategies

How to Select the Right eCommerce Marketing Strategies

There are so many eCommerce marketing strategies that it can be hard to pick the right ones to drive your business forward. This article will break down the most promising marketing channels. No matter how big or small your company … Read More

eCommerce marketing

The Fundamentals of eCommerce Marketing

As the industry grows, so does the competition. So if you are going to stay competitive in the eCommerce space, a coherent a strong eCommerce marketing strategy is essential.  The days of eCommerce playing a niche role in the greater … Read More

eCommerce marketing plan

A Step-by-Step Guide to Writing a Successful eCommerce Marketing Plan

One of the most important factors of success for online stores is an effective eCommerce marketing plan. A good marketing plan is a map you’ll follow to reach your business objectives. Without one, it’s hard to get where you want … Read More

eCommerce funnel

How to Make a Powerful eCommerce Funnel in 6 Steps

Do you feel like your marketing efforts lack direction? Are you doing everything you can but sales aren’t increasing at the rate you want? If so, you might benefit from building an eCommerce funnel. This article will explain how to … Read More

Pick the Right Product Discovery Platform Easily

When you create an eCommerce website, the product discovery platform is one of the most critical elements. Shoppers need your site to suit different purposes at different times. If it doesn’t do that, they’ll go somewhere else to get the … Read More

Create the Best Online Shopping Experience

If you want to know to improve the online shopping experience, we’ve studied the latest research to provide you with this definitive guide. There are five critical areas of focus: payment, product, website, logistics, and customer service. We’ll cover which … Read More

Increase Sales with eCommerce Content Marketing

You didn’t think content marketing was just for B2B companies, did you? Supplementing your eCommerce marketing efforts with high-quality content that’s valuable to your target market is a great approach. So let’s talk about how you can get started with … Read More

3 Website Visitor Tracking Tools to Increase Sales

One of the great things about digital marketing is that it offers more data than traditional marketing. If you know what you’re doing, you can find out how people are navigating your site, what your visitors are interested in, what’s … Read More

Top 5 eCommerce Analytics Tools Based on Customer Satisfaction

If you’re struggling with customer acquisition or retention, you need a good analytics tool to identify what’s causing the problem. Even if you’re not struggling, if you want to make sure you never do (or want to take things to … Read More

4 Steps to a Winning Customer Engagement Strategy

Acquiring a new customer costs between five and 25 times more than keeping an existing customer. Your long-term success depends on reducing churn, increasing customer lifetime value, and improving customer satisfaction. That’s why you need to be sure you have … Read More