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Clearbit is a cool tool with a lot of interesting features, but it can’t tell you who visited your website. For that, you’ll need to check out the competition.
LeadPost can identify your anonymous website visitors, but that’s not all.
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Say "No" to Mystery Leads
Why LeadPost is the Best Clearbit Competitor
Clearbit has a lot of competition, such as Albacross, Leadfeeder, and Lead Forensics). (There are even some lesser known competitors in the space like KickFire).
But, just like Clearbit, all of those alternatives still only offer mystery leads. What are “mystery leads”? Mystery leads are leads that just tell you the visitor’s company and make you guess who the actual visitor was.
Instead of mystery leads, LeadPost will you give you real, actionable leads with a name and email address. That way, you can quickly use the data to bring in new business.
Clearbit vs.
LeadPost for Business
| LeadPost | Clearbit | |
| $249/mo | ?/month | |
| Transparent Pricing? |  |  |
| Leads | Up to 500 on the Basic plan | ? |
| Data Type | B2C & B2B Available | B2B Only |
| Company Name | | |
| Identify Remote Workers? | | |
| Visitor Name | | |
| Email Address | | |
| Mailing Address | | |
| Email Retargeting | | |
| Direct Mail Retargeting | | |
| Digital Ad Retargeting | | |
| White Label | | |
Find Out Exactly Who Visited Your Site
Clearbit uses IP data to tell you the names of the companies where your visitors work. Then, it’s up to your sales team to contact people at the company to determine who might be interested in your offering.
Sounds like a pain, doesn’t it? Fortunately, there’s an alternative.
LeadPost uses probabilistic and deterministic methods to tell you the names, email addresses, mailing addresses, and company names of your website visitors. While Clearbit can help give teams some insight into the effectiveness of their account-based marketing campaigns, it’s not truly a lead generation platform. Because a lead isn’t really a lead if it doesn’t come with contact information, is it?
Get More Data on More Visitors
LeadPost uses probabilistic and deterministic methods to tell you the names, email addresses, mailing addresses, and company names of your website visitors. That means we’re able to identify your website visitors even if they use browsers like Firefox and Safari which don’t allow cookies.
Clearbit relies on IP-based tracking. So, they can only identify the visitor’s company name.
Save Money with Filters
Clearbit has limited filters and you generally can’t filter out leads before you pay for them. LeadPost has robust filtering so you can filter your leads based on factors such as what pages they viewed, time on site, and location.
Then, you can choose not to collect leads that don’t meet certain criteria, so they don’t count against your leads for the month.
Automate the Follow Up Process
Another reason LeadPost beats Clearbit and its competitors is that its platform enables your team to create email campaigns, social and display ads, and postcards that can be automatically delivered to your website visitors. You can apply some of Clearbit’s data to your account-based marketing efforts, but it’s not as seamless as it is with LeadPost.
Most visitors won’t convert the first time they come to your site, but with LeadPost, you can increase your conversion rate over time. If you use Clearbit, you’ll have to use something like Zapier to get your data to another marketing tool (assuming that tool is available on Zapier) and set up your campaigns there.
FAQ About
B2B Lead Generation Software
What Is B2B Lead Generation Software?
B2B lead generation software helps businesses connect with potential customers. It works by identifying and collecting valuable business data, which businesses can use to reach their target audience. This process, often referred to as business-to-business (B2B) lead generation, is essential for any business that wants to expand its customer base. LeadPost’s B2B lead generation tool, for instance, focuses on finding and converting online visitors into B2B leads. With this technology, businesses can engage with specific employees who show interest in their products or services.
How Does B2B Lead Generation Software Work?
B2B lead generation software like LeadPost captures information about potential customers when they visit your website. Once a visitor is identified, the B2B lead generation software tracks their behavior and gathers insights such as browsing habits or contact details. This B2B lead generation data is then used to create personalized outreach campaigns to turn those B2B leads into paying customers. Essentially, LeadPost’s B2B lead generation tools help businesses convert anonymous website traffic into real customer connections, streamlining the way companies find and nurture B2B leads.
What Are The Benefits Of Using B2B Lead Generation Software?
B2B lead generation software offers several key advantages for businesses. First, it simplifies the process of finding and reaching potential customers by capturing data from website visitors. With lead generation B2B tools like LeadPost, companies can easily collect and manage this data, making it easier to follow up with potential leads. Also, B2C lead nurturing becomes more personalized, allowing businesses to build relationships with customers based on their preferences and behaviors.
Is B2B Lead Generation Software Suitable For All Businesses?
B2B lead generation software is ideal for any business that sells products or services directly to businesses. B2B lead generation tools like LeadPost can help you identify potential customers and turn them into actual buyers. That said, not every business might benefit equally from this technology. For businesses that don’t rely heavily on web traffic B2B lead generation software might not be as impactful. However, for most companies, it’s a valuable tool for improving B2B lead nurturing efforts.
Is B2B Lead Generation Software Easy to Use?
Many business owners worry that new technology will be complicated or difficult to adopt. However, B2B lead generation software, such as LeadPost, is designed to be straightforward and user-friendly. With an intuitive dashboard and step-by-step guidance, even those without technical expertise can set it up and begin capturing leads quickly. LeadPost offers a smooth experience, so businesses can focus more on engaging with potential customers and less on the technical details of using the software.
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