Email personalization is on the rise. And not just because it works, but also because customers expect it. As we covered in our article on eCommerce personalization, research shows that a large number of consumers are willing to switch brands … Read More
Email Marketing
A Cold Email Template to Increase Engagement and Drive New Business
Cold emailing is an effective way to reach out and make connections with potential customers or partners. But with the ever-growing amount of emails in people’s inboxes, it’s becoming increasingly difficult to stand out. That’s where cold email templates come … Read More
Try Three Affordable New Ways to Grow Your Email List
A good email list can generate a huge return on investment for your business. Research shows that an email address can be worth up to $70, but collecting those email addresses can be a challenge. There are plenty of email … Read More
How to Start a Successful Online Boutique in 2022
If you want to start an eCommerce business this year, one of your best bets is an online boutique. Like any business, it will take resources, but it’s one of the most promising options available. This guide will walk you … Read More
How to Master the Magic of Mailchimp for eCommerce
Mailchimp has always been a good choice for eCommerce email marketing. Now it’s also a viable alternative to more expensive eCommerce platforms. This article will explain why that is and cover how you can use Mailchimp for eCommerce. Mailchimp’s eCommerce … Read More
How to Easily Sell More Jewelry with Email Marketing
If you’re selling jewelry online, eCommerce email marketing is a must. This article will cover how to increase sales with jewelry email marketing and essential eCommerce marketing best practices. Why Email Marketing is Critical An effective B2c email marketing strategy … Read More
7 Affordable Email Marketing Ideas to Boost Your B2C Business
Are you looking for ways to take your B2C email marketing strategy to the next level? We’ve got you covered! This article covers seven email marketing ideas to help you improve your email engagement and email acquisition approach. Why Email … Read More
Absolutely Everything You Need to Know About Marketing a Newsletter
Thanks to the success of newsletters like the Hustle and theSkimm, newsletters are on the rise. Most marketers are adding newsletters to their B2C email marketing strategy because they establish a link between the brand and consumers that doesn’t rely … Read More
Seven Easy Tactics to Increase Email Engagement
Email marketing is one of the most critical channels available to your business. The ROI for email campaigns is 42:1, so clearly email marketing is a great way to drive sales. But your campaigns won’t succeed if your subscribers don’t … Read More
How to Launch a Successful Customer Acquisition Email Campaign
B2C email marketing is one of the most affordable and efficient ways to grow your customer base. But there are a few things you’ll need to run an effective customer acquisition email campaign. This article will cover how to build … Read More