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ecommerce email marketing
EMAIL MARKETING

How to Increase Revenues with eCommerce Email Marketing

Ecommerce email marketing is one of the most effective and cost-efficient ways to market your store. But, unfortunately, many marketers struggle to use this powerful marketing channel to its full potential. We don’t want you to be one of those marketers. So, in this article, we’ll cover everything you need to know to get the most out of your email…

Hotel Email Marketing
EMAIL MARKETING

How to Increase Hotel Bookings with Email Marketing

The hotel industry was hit hard by the pandemic, and hoteliers turned to new strategies and market segments to stay afloat. Now, as the industry begins to recover, it is critical to adjust your hotel email marketing approach to get back to full occupancy. This guide will cover seven hotel email marketing tips you can take to generate and capture…

email retargeting
RETARGETING & REMARKETING

How to Increase Sales Quickly With Email Retargeting

Did you know that 77% of customers prefer email over other methods of marketing? That’s probably why shoppers targeted with email marketing campaigns spend 138% more than people engaged through other marketing methods. But if that’s still not good enough for you, now is a good time to consider an email retargeting campaign. Is Email Marketing Dead? Before we get…

B2C Email Marketing Tips
Lead Generation

Four B2C Email Marketing Tips

If your email campaigns are falling flat, don’t worry. We’ve all been there! That’s why we created this list of four B2C email marketing tips to help you increase the metrics that matter. 1.   Segment Your List According to the Buying Process Every email marketer knows the importance of list segmentation. Demographic, geographic, psychographic, and behavioral data should all factor…

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