Enhance Conversions with LeadPost's Retargeting Software

Harness the potential of LeadPost’s retargeting software to turn anonymous website traffic into actionable leads, which increases conversions and maximizes marketing ROI.

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Find out exactly who's visiting your website

Advanced Retargeting Techniques

LeadPost introduces advanced retargeting techniques that connect you with anonymous website visitors. By identifying up to 40% of these visitors, our retargeting software provides actionable data for personalized outreach. Experience a new level of engagement with our cutting-edge retargeting platform and turn missed opportunities into conversions.

B2C & B2B Retargeting Solutions

Enhance your engagement strategies across all channels with our comprehensive retargeting platform. LeadPost offers retargeting solutions tailored for both B2C and B2B markets. Our retargeting software provides detailed contact information like names, emails, and social profiles to transform anonymous site visits into personal connections.

Icon of a webpage with an orange background and text lines, accompanied by a gear half shaded blue and a clock face. Represents lead generation through web optimization or performance timing. Perfect for software that prioritizes efficient user interaction.
Illustration of a laptop displaying a user profile, featuring a person’s silhouette. A tool for lead generation, it shows two orange circles connected by black lines to the laptop. An arrow cursor is visible on the screen—a seamless software solution for efficiency.

Direct Mail Retargeting & Omnichannel Integration

Enhance your engagement strategies across all channels with our comprehensive retargeting platform. LeadPost offers retargeting solutions tailored for both B2C and B2B markets. Our retargeting software provides detailed contact information like names, emails, and social profiles to transform anonymous site visits into personal connections.

Improving Brand Recall with Effective Retargeting Strategies

Stay top-of-mind with your audience using LeadPost’s effective retargeting strategies. Re-engage visitors across email, social media, direct mail, and display ads to improve brand recall. Consistent communication increases your chances of converting visitors into customers. Our retargeting solutions keep your brand visible when prospects are ready to decide.

Icon of a webpage with an orange background and text lines, accompanied by a gear half shaded blue and a clock face. Represents lead generation through web optimization or performance timing. Perfect for software that prioritizes efficient user interaction.

Multichannel Retargeting Platform

Illustration of a blank web browser window with three circular buttons on the top left corner, typically representing close, minimize, and maximize functions. With this guide, learn how to identify up to 40% of your website's anonymous visitors. The window is outlined in dark gray.

Place Pixel

Place the LeadPost pixel
on your web site

Diagram of interconnected gears and arrows, illustrating a process flow for identifying up to 40% of your website's anonymous visitors. A large arrow points right, while smaller arrows indicate movement between the gears, suggesting progression or automation.

Identify Visitors

LeadPost leverages a network of match
providers to convert your anonymous bounces
into actionable leads

An icon displays a computer screen with an envelope, a speech bubble featuring a share symbol, and a megaphone, illustrating digital communication and sharing. It's an essential tool for identifying up to 40% of your website's anonymous visitors.

Retarget Leads

Use the LeadPost integrated
cross-channel remarketing platform
to nurture your leads

Retarget Your Visitors Online and Offline

Email

Email

Email campaign manager with managed delivery to trigger email to your leads

Direct Mail

Direct Mail

Direct mail campaign manager with managed fulfillment to trigger direct mail to your leads​

Social

Social

Social campaign manager allowing you to target your leads using custom audiences

Display Ads

Display

Display campaign manager allowing you to target your leads with display ads

FAQs About Retargeting Software

What Is Retargeting Software?

Retargeting software is a tool that helps you reconnect with people who have visited your website but still need to complete a desired action, like making a purchase or filling out a form. Instead of losing these potential customers, you can use a retargeting platform to reach them again through personalized ads or messages. LeadPost’s retargeting software goes a step further by identifying up to 40% of anonymous visitors. It provides you with their names, email addresses, and mailing addresses, which means you can engage them directly to turn missed opportunities into valuable leads.

How Does Retargeting Software Work?

Retargeting software places a small piece of code on your website, often called a pixel. When someone visits your site, this code collects data that allows you to recognize them later. A traditional retargeting platform shows these visitors targeted ads as they browse other websites. LeadPost takes this further by tracking and identifying these visitors. Our retargeting solutions provide detailed contact information, which enables you to reach out through email, social media, direct mail, and more. This direct engagement turns anonymous traffic into real connections.

What Are the Key Benefits of Using Retargeting Software?

Retargeting software offers several critical benefits for your business — it allows you to re-engage visitors who showed interest but didn’t convert, increasing the likelihood they’ll return and take action. LeadPost’s retargeting platform provides detailed contact information so you can reach out through multiple channels like email, social media, and direct mail. This multichannel approach enhances your ability to connect with potential customers. Unlike other retargeting vendors, LeadPost identifies up to 40% of anonymous visitors to give you a significant advantage in turning website traffic into actionable leads.

How Does Retargeting Differ From Regular Advertising?

Retargeting differs from regular advertising in that it focuses specifically on individuals who have already shown interest in your website or products. While regular ads get broadcast to a vast audience, retargeting software targets people who are more likely to convert because they’ve interacted with your site before. LeadPost’s retargeting solutions amplify this effect by providing detailed contact information, which allows you to engage directly through personalized messages. This targeted approach saves you advertising dollars and results in higher engagement and conversion rates than traditional advertising methods.

How Do I Avoid Annoying Potential Customers With Retargeting Ads?

To avoid annoying potential customers with retargeting ads, you must be thoughtful about how you reach out. First, limit the frequency of your ads so people don’t feel bombarded. LeadPost’s retargeting platform allows you to customize how often and where your ads appear. Multiple channels like email, social media, and direct mail can diversify your approach, which makes your outreach less repetitive. Personalize your messages to make them relevant and valuable to the recipient. By being considerate and strategic, your retargeting efforts can feel helpful rather than intrusive.