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RETARGETING & REMARKETING

Zillow leads
Lead Generation, RETARGETING & REMARKETING

Are Zillow Leads for Realtors Really Worth It?

As a real estate agent, you’re always looking for new ways to generate real estate leads for your business. Many brokerages and agents turn to real estate lead generation companies, but you might want to try the DIY route first. And, while there are a lot of real estate lead generation tools available to help you generate your own leads, you can…

Flowchart on a red background illustrating user interaction with dynamic display advertising. The user sees an ad banner on various devices, visits a website featuring a shoe, and then leaves the page. Arrows connect each step in a circular path.
Lead Generation, RETARGETING & REMARKETING

When Dynamic Display Advertising Works Best

Dynamic display advertising campaigns are a staple of eCommerce marketing. It’s hard to find anyone who hasn’t been followed around by an ad reminding them about shoes or some other product they were looking at on Amazon. But dynamic display is a hammer, and not every shopper is a nail. While dynamic retargeting on platforms like Google Display Network and…

A person in a blue suit holds a paper with a large, hand-drawn question mark in front of their face, obscuring their identity, while pondering the nuances of an inbound marketing strategy against a gray background.
Lead Generation, RETARGETING & REMARKETING

How to Improve Your Inbound Marketing Strategy

Inbound marketing, also known as permission-based marketing, is a great way to build brand equity, generate leads, and increase revenue. By creating value for consumers at each stage of the buying process, inbound marketing enables you to create highly relevant marketing campaigns and collect valuable information that you can pass on to your sales team when you send them an…

Illustration of a funnel with various houses above it and houses labeled Sold below. The image symbolizes how to get real estate leads—the easy way—by filtering or narrowing down property choices to finalized sales.
Lead Generation, RETARGETING & REMARKETING

How to Get Real Estate Leads—the Easy Way!

Realtors and real estate agencies need to keep a healthy flow of fresh leads coming in at all times, of both potential buyers and sellers. That’s why it’s critical to understand how to get real estate leads. Because let’s face it: growing your business when the real estate market is booming is easy, but you also need to continue growing…

A shopping cart sits on a smartphone with a computer mouse connected, symbolizing online shopping and hinting at the challenge of shopping cart abandonment. Colorful shopping bags in the background enhance the digital retail experience.
Marketing Strategies & Growth, RETARGETING & REMARKETING

Online Shopping Cart Abandonment and Recovery

During the first quarter of 2021, the average online shopping cart abandonment rate was 88 percent. While this is undoubtedly a problem for eCommerce marketers, don’t give up on those shoppers. An effective abandoned cart recovery strategy can turn browsers into loyal customers. Once you understand the reasons behind cart abandonment and the research-based methods for recovery, you may find…

Illustration of a shopping cart brimming with colorful digital icons, symbolizing social media, communication, and technology, against a plain white background. This creative depiction subtly hints at the concept of abandoned cart recovery in the digital age.
RETARGETING & REMARKETING

Reclaim Abandoned Carts with Retargeting

During the first quarter of 2021, shopping abandoned their carts at a rate of 88 percent. Of course, taking steps to reduce your cart abandonment rate is critical, but don’t give up on shoppers who bounced without making a purchase. Recover those abandoned carts with retargeting ads. Since eCommerce is such a growing industry, top researchers around the country are…

automobile leads
Lead Generation, RETARGETING & REMARKETING

How to Convert 40% of Your Traffic into Automobile Leads

Automobile leads fuel your sales team’s success. If you’ve got great salespeople in place, more leads mean more sales. So, if you want to tank up on car sales leads for your dealership—and who doesn’t?—there’s an easy way to top off your dealership’s lead generation efforts. How Many Automobile Leads Does Your Website Generate Now? The average conversion rate for…

email retargeting
RETARGETING & REMARKETING

How to Increase Sales Quickly With Email Retargeting

Did you know that 77% of customers prefer email over other methods of marketing? That’s probably why shoppers targeted with email marketing campaigns spend 138% more than people engaged through other marketing methods. But if that’s still not good enough for you, now is a good time to consider an email retargeting campaign. Is Email Marketing Dead? Before we get…

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