The hotel industry was hit hard by the pandemic, and hoteliers turned to new strategies and market segments to stay afloat. Now, as the industry begins to recover, it is critical to adjust your hotel email marketing approach to get back to full occupancy. This guide will cover seven hotel email marketing tips you can…
Did you know that 77% of customers prefer email over other methods of marketing? That’s probably why shoppers targeted with email marketing campaigns spend 138% more than people engaged through other marketing methods. But if that’s still not good enough for you, now is a good time to consider an email retargeting campaign. Is Email…
If your email campaigns are falling flat, don’t worry. We’ve all been there! That’s why we created this list of four B2C email marketing tips to help you increase the metrics that matter. 1. Segment Your List According to the Buying Process Every email marketer knows the importance of list segmentation. Demographic, geographic, psychographic, and…
What would you say if we told you that if you gave us one dollar, we’d give you $70 back? Now, before you accuse us of running a Ponzi scheme, hear us out! In this guide, we’re going to show you how to make that deal every day without paying us a penny. And you…